The Fastest Way to Get Started in Multi Level Marketing

Being successful in MLM is challenging, but the great thing about it is that it doesn’t take any special talent. It does take some hard work and an intelligent approach to growing your business. Once you have those in place, you can look forward to an exciting experience!

Follow these steps to get off to a fast start:

  1. Make a decision. Nothing significant can happen until you make the decision to do something. Making a decision means that you cut yourself off from all other possibilities. So decide that you’re going to be successful and that no challenge can stop you from moving forward in your business.

  2. Schedule your time. Most folks decide to fit their MLM activities around everything else. That is, they do it whenever they have time. This is the wrong approach. You should schedule this work just like you would anything else that’s important to you. Make a schedule and stick to it.

    • Consider spending about 80% of your time growing your business and 20% learning more. Most people tend to do it just the opposite and are never successful because of it. Track how much time you’re actually spending on activities that can make you money.

  3. Get a success team. Surround yourself with like-minded people that are successful at what you’re trying to do. Find some people locally if you can; use an online community if you must. It keeps the motivation high, and you have a source to turn to for answers. Remember that this is part of the 20% and not the 80%.

  4. Limit your prospecting. After you tell your friends, family, and neighbors what you’re up to, give most of the prospecting a rest. There are better ways to spend your time.

  5. Market. One of the M’s in MLM is for marketing. This is where you should spend a lot of your 80%. Marketing is the ultimate source of your success. Whether you’re looking for downline members or customers, it’s a lot easier to convert leads to dollars when the leads are contacting you. Trying to turn a cold call / cold approach into a payday is tough!

    • Utilize technology. The great thing about the Internet, Twitter, Facebook, and other technology is the tremendous leverage. They’re essentially free and allow you to reach a large number of people.

  6. Find a successful mentor. A successful mentor is someone that started where you are and has reached where you want to be. Don’t get a mentor that makes $1,000 a month if you want to make $10,000 a month. Spend some time and find the right person.

    • Keep in mind that the most successful MLM-ers don’t waste a lot of time. You might want to offer them something besides the benefit of a warm fuzzy feeling. Maybe you could do some work for them. Maybe you can give them a percentage. Be prepared to reciprocate your time.

MLM is a great business for those that are determined and take intelligent action. While there are no shortcuts, there are plenty of less than direct routes to get to where you want to go. Follow these tips and you can get off to a fast start. That first check is closer than you think.

Entrepreneurial Success: Top 5 Secrets for Building an Empire

Entrepreneurship is the way of the future! It may be the answer to the personal success that you’ve been looking for all along. Becoming an entrepreneur is the most effective path to building an empire. And building an empire is a surefire way to achieve your dreams.

If that’s what you want, you have to start somewhere. Becoming an entrepreneur requires a lot of effort on your part. But you’ll be beyond happy when you’re at the end of the road.

If you have limited entrepreneurial know-how, use this checklist to get on the correct path:

  1. Buy into a business idea. Commit wholeheartedly, and for the long haul. This doesn’t necessarily mean putting down financial capital. Make an emotional and educated investment into whatever the business concept may be.

    • Researching your business idea is crucial to success. Is anybody else doing it? What’s the usual market response to similar ideas?

  2. Identify a target audience. Who wants your product or service? Naturally, you’ll need to be able to identify them. It’s safe to say that a business without a target audience may not do very well!

    • When you determine your target audience upfront, you can focus on building a marketing plan.

  3. Find ways to start small. It’s exciting to have big ideas for your business. But it’s also wise to start small. Start researching and designing launch plans, financing, and other key elements to get it going, with plans for expanding as profits allow.

    • Some of today’s biggest businesses started as tiny “hole-in-the-wall” operations. For example, Steve Jobs built computers in his garage. This may be the approach for you since it’s your first entrepreneurship.

    • Your bank might be offering you impressive financing. But do you really need all that startup capital? Keep your head on and only take what you really need. The less debt you have at the onset, the easier it is to see profits.

  4. Think evolution. The businesses with the greatest success are the ones that constantly reinvent themselves. You’ll need to have that eye of longevity in order to build a good business model.

    • Your business idea might be for bottled water today. But who says it can’t evolve to other bottled beverages tomorrow? This is the kind of thought to put into your startup business.

  5. Get involved in the process. Getting involved in the process can mean a lot of things, depending on the type of entrepreneurship.

    • Understand the numbers. The dollars and cents are the main determining factors in how well the business is doing.
    • Stay on top of every aspect of the startup project. It’s great to have experts on board, but it’s an even better idea to know what they’re doing!

At this point, you’re probably already starting to feel excited! Getting your business idea off the ground is a challenging, but rewarding, experience. Once you stick to this general planning sequence, you’ll likely pull it off successfully.

Nobody dreams bigger dreams for you than you do! Live those dreams out and create the empire you always wanted. It’s yours for the taking.

7 Strategies to Increase Cash Flow in Your Small Business

Would your small business benefit from a higher rate of cash flow? It’s possible to increase it through several business strategies.

Try these strategies to increase your cash flow:

  1. Reduce your spending. Decreasing your spending is one way to increase your small business cash flow.
  • The first step to implementing this strategy is to carefully analyze all of your business spending. How much do your office supplies and electrical bills cost every month? How much do you pay for insurance, employee salaries, and other bills?
  • After analyzing your spending, look for areas that can be reduced. However, it’s important to approach spending cuts carefully because pay cuts can drive away employees. In addition, if you try new services to save money, the quality may not be the same.

  1. Extend discounts for fast payments. If you’re trying to encourage your customers to pay faster to increase your cash flow, then discounts for fast payments may help.
  • The discount doesn’t have to be large, but customers may appreciate a small amount of savings. Try several payment plans with different discount levels to reach more clients.

  1. Watch your inventory. Are you investing a large portion of your cash into inventory?
  • Inventory may be the lifeline of your small business, but you don’t want it to destroy your cash flow. The boxes of shirts, candles, or other items you sell shouldn’t sit in warehouses for decades.
  • Find a balance between having enough inventory to satisfy customer needs and having too much.

  1. Raise your prices. Are you keeping up with inflation? You might be able to raise prices on your products and services to keep up with the market.
  • Higher prices can lead to more cash flow, but they may also scare away customers. Find a balance that works for your business and your customers.

  1. Consider collection agencies. Do you have a large number of customers who haven’t paid their bills?  
  • Collection agencies can help you recover a portion of the unpaid bills. They charge a fee and take a percentage of the money. However, you may not have the time to pursue the customers who haven’t paid.

  1. Consider court. For larger amounts, you may have to get a lawyer and take your customers to court for unpaid bills. This is one way to make your cash flow higher because it can force them to pay their overdue bills.
  1. Offer prepayment rewards. You can offer a variety of rewards ranging from discounts to extra products. You can make a special rewards program with gift cards or other items.
  • Customers who prepay for large packages, services, or multiple items could receive extra rewards. These rewards can encourage them to stay and keep buying your products or services.

Your small business may benefit from more cash flow. Creating a customer rewards program with sales, discounts, and other special rewards is always a good idea to expand your customer base and gain loyalty to your business. Incorporate several of these strategies into your business operations to discover what works best for you.

Where to Find Financial Support for Your Brilliant Startup Idea

Your amazing business idea may need funds to be successful. However, it’s not easy to finance a startup in a sea of competitors.

Consider many sources for your startup funds:

  1. Use your own finances. Instead of getting a loan or borrowing from others, see if you can finance your startup with funds you save or gather.  
  • Do you have savings that can be used to fund your new business?
  • Do you have items or services you can sell to raise money? This may take awhile, but you might feel more comfortable delaying the launch of your company a bit while you earn the money to get it started.

  1. Ask friends and family to help. Do your family and friends think that the startup idea is a good investment that will bring high returns? If you have support from these sources, they might be interested in loaning you the startup funds or investing in your new business.
  • Your friends or family members can become lenders, partners, or investors in the startup.
  • They can contribute to the financial side, but they may also want to be involved in other areas. It’s important to negotiate an arrangement that you feel comfortable with.

  1. Use crowdfunding. There are multiple online crowdfunding platforms, such as Peerbackers, Kickstarter, Indiegogo, RocketHub, and others, that can help you raise money. These websites let you share your startup idea with the public. Then, the public can donate money in return for items, services, or a share in the company,
  • One key to success on a crowdfunding platform is to have a unique story.
  • You can raise money for your startup and introduce your product or service at the same time.
  • Keep in mind that these platforms are filled with competitors, and it’s not easy to get all the funding you need. A successful campaign on these platforms usually includes social media and marketing efforts.

  1. Enter startup contests. Big brands and investors sometimes have contests for startups. These contests put you in front of big names who are interested in investing.
  • They help you get recognition while you learn from other startups. You also have the chance to fine-tune your ideas to make them more appealing to investors.

  1. Seek angel investors. Angel investors want to help new companies and make a profit in the long term. They have large sources of money, so your startup may be able to get all of its funding in one area.  
  • Angel investors tend to ask for a portion of your company or shares. They may ask to be partners or have control over startup decisions.
  • Because of their financial commitment, they have a vested interest in your success and want to ensure that your new business brings in high returns.
  1. Consider financial institution loans. Banks, credit unions, and other sources may offer you a business or personal loan to fund your idea. They may require collateral and ask detailed financial records and other information about the startup.
  • Small business loans are a popular choice among startups.
  • Before you get a loan, consider the fees and interest on the loan.
  • What if your business doesn’t bring in enough profit to repay the loan? How will you repay it? It’s important to have a Plan B.

Launching a startup is an exciting time! Follow a profitable business plan and keep your eye on the profits so your new business can repay the startup funds as soon as possible and move on to providing you the returns you deserve.

8 Effective Habits for the Successful Entrepreneur

Every career has a set of habits that greatly increase the odds of success. The habits necessary for success will vary from career to career. Fortunately, there are many successful entrepreneurs that we can look to for guidance. It’s not surprising that many of them share the same habits.

There’s no reason why you can’t have the same habits as some of the most successful people in the world!

Increase your odds for success with these habits:

  1. An incredible work ethic. It takes a lot of time and effort to grow a company. It’s necessary at first to be a jack-of-all-trades. Until you can grow enough to hire others to cover all the required skills your company needs to thrive, you’re going to have to carry a lot of weight.
  2. Conscientiousness. When you own a business, it’s up to you to ensure that things are done properly and on time. The responsibilities are great. You don’t have the luxury of putting out sloppy work. It will always come back to haunt you.
  3. Use time wisely. Time will always be a limited resource. How you use your time dictates how successful your company ultimately becomes. That means having the knowledge and experience to make wise decisions and the mental toughness to avoid distractions.
  4. Have a plan each day. One of the keys to using your time successfully is to plan for each day ahead of time. Avoid going to bed without having a detailed idea of what you’re going to do the following day. When your feet hit the bedroom floor, you should already know what needs to be done for the day.
  5. Wake up early. There are very few successful entrepreneurs that don’t get up very early. Some get up even before 4 a.m. How early you get up is up to you, but if you’re not beating the average person out of bed, you’re behind.
  6. Set goals. It’s not enough to work hard and work smart. You also must know where you’re going. Goals help you make wise decisions. Know what you’re trying to accomplish today, this week, this month, this year, and 10 years from now.
  7. Deal with stress effectively. Entrepreneurs have plenty of stress to deal with on a regular basis, so it’s important to learn how to manage it. Have a process for dealing with stress and anxiety. Learn to recognize what you can control and what you cannot.
  8. Look ahead for obstacles. Avoid being blindsided by obstacles and setbacks. Be aware of your future. Look ahead for the challenges that you’re likely to face and have solutions in mind.
    • Think of all the major challenges in your life and notice that there were plenty of warning signs for all of them. The same is true with your business. Avoid putting your head in the sand and hoping for the best. Deal with challenges now while they’re still manageable.

What are your current habits? Can you see why your current habits have either helped you or harmed you on your path to business success? Think about what you want to accomplish to be successful and build a set of habits that will support those activities.

The person with the best habits usually wins. How far will you go with your habits?


If you enjoyed this post, I invite you to take a moment and sign up to receive the BusyGal Bi-Weekly Affirmation Inspiration in Your Inbox.

Affirmations are simply statements that are designed to create self-change in the individual using them. They can serve as inspiration, as well as simple reminders. They also can serve to focus you attention onto your goals throughout the day, which, in and of itself, has the potential to promote positive and sustained self-change.

People use affirmations for a variety of purposes. Generally speaking, affirmations are used to reprogram the subconscious mind, to encourage us to believe certain things about ourselves or about the world and our place within it. They are also used to help us create the reality we want—often in terms of making (or attracting) wealth, love, beauty, and happiness.

According to Walter E. Jacobson, M.D., there is value in affirmations of this nature, because our subconscious mind plays a major role in the actualization of our lives and the manifestation of our desires. What we believe about ourselves at a subconscious level, he says, can have a significant impact on the outcome of events.

At the simplest level, when we feel good about ourselves and have a positive attitude, our lives tend to run smoothly. Proponents of the “law of attraction” often refer to this as raising our vibration such that when our vibration is positive, positive things—such as financial abundance, love, and renewed health—are magnetically drawn to us.

You can sign up HERE to receive the BusyGal Bi-Weekly Affirmation Inspiration in Your Inbox.

Turning Your Hobby Into An Income Stream

If you’re like most people, you probably dream of having a job that’s enjoyable and fulfilling. Maybe the solution is to turn something you love into a way to pay the bills.

You may be thinking, “There’s no way I can make money from my hobby.” But you might be surprised!

Just think how great it would be if you could make money from the one thing that you actually choose to do when you have free time. What could possibly be better than that?

You might not be able to fully replace your regular job right away. However, you could earn a few hundred dollars a month or more for something you would be doing anyway. And that can make a big difference.

The two basic routes to making money from your hobby are:

  1. Teach Online. Someone out there would like to learn what you know. Don’t make the mistake of believing that you have to be one of the world’s top ten leading experts on something in order to make money at it. Nothing can be further from the truth! If you know more about something than anyone on your street, you can certainly make money teaching others.
  • Some ways to teach include:
    • Giving seminars (online or in person)
    • Selling articles related to your hobby
    • Writing and selling a book or e-book
    • One-on-one coaching
    • Setting up a website that provides educational information and sells related products and services.
  1. Sell a related product or service. Hobbies require supplies. Other people may as well be purchasing those supplies from you. If your hobby is collecting something, you can buy and sell whatever it is you collect. Or think of businesses related to your hobby. For example:
  • If you love animals, you could sell your services as a dog sitter.

  • If you love boats, you could sell boat plans or rent boats to vacationers.

  • Do you love design and interior decorating? Do you like to watch design shows on TV? You might not be on television anytime soon, but you probably know more about decorating a house than the average family does. Certainly you could charge a few hundred dollars for a consultation.

  • What if fishing is your passion? How about owning a bait and tackle shop? You could be a fishing guide. You could sell fishing lures online.

  • Do you love to travel? Take lots of pictures and write about your adventures. Travel magazines and websites are always looking for good content. You could also start your own travel website.

The real key is to take time to think about all the ways you could possibly make money related to you hobby. Then you can choose to do so in the most enjoyable way possible.

The hardest part of getting started for most people is marketing; you must market yourself and your business to get clients or customers. So be bold. Tell your neighbors and family members about your plans. Post an ad on Craigslist.com. Make a website. People have to know you’re out there so they can hire you or purchase from you.

Imagine the excitement you’ll feel the first time you cash that check for doing something you used to do for free! Once you make a little money from your hobby, the wheels will really start turning, and you’ll be surprised at all the other ideas that come to mind.

Start today by making a list of all the ways you could possibly make money at your hobby. Have fun, and good luck!


If you enjoyed this post, I invite you to take a moment and sign up to receive the BusyGal Bi-Weekly Affirmation Inspiration in Your Inbox.

Affirmations are simply statements that are designed to create self-change in the individual using them. They can serve as inspiration, as well as simple reminders. They also can serve to focus you attention onto your goals throughout the day, which, in and of itself, has the potential to promote positive and sustained self-change.

People use affirmations for a variety of purposes. Generally speaking, affirmations are used to reprogram the subconscious mind, to encourage us to believe certain things about ourselves or about the world and our place within it. They are also used to help us create the reality we want—often in terms of making (or attracting) wealth, love, beauty, and happiness.

According to Walter E. Jacobson, M.D., there is value in affirmations of this nature, because our subconscious mind plays a major role in the actualization of our lives and the manifestation of our desires. What we believe about ourselves at a subconscious level, he says, can have a significant impact on the outcome of events.

At the simplest level, when we feel good about ourselves and have a positive attitude, our lives tend to run smoothly. Proponents of the “law of attraction” often refer to this as raising our vibration such that when our vibration is positive, positive things—such as financial abundance, love, and renewed health—are magnetically drawn to us.

You can sign up HERE to receive the BusyGal Bi-Weekly Affirmation Inspiration in Your Inbox.

Ways to Use Your Spirituality to Help Your Business Thrive

Using all the resources at your disposal naturally brings you greater success in your business. Number crunching and data analysis are helpful, but you have other tools available. Your spirituality and instincts have been developing and growing since birth. It would be a shame not to use them to your advantage.

Use these strategies to enhance your business with your spirituality:

  1. Sit quietly with your mistakes. Most of us avoid our mistakes. They create too much discomfort. But mistakes have always been the primary way that humans learn. Embrace your mistakes by sitting quietly and examining the source of your error. How much would your business be enhanced if you never repeated mistakes?
  2. Set your intentions high. Get in touch with your soul and realize how great and successful your business could become. Set a big goal and stick to it. Most substantial goals aren’t met because an easier goal reveals itself along the way. Utilize the power of high intentions and be consistent.
  3. Let go. Learn to forgive and move on. That includes forgiving yourself. Learn from challenges and then release yourself from them. Holding on to a grudge or the past ultimately punishes yourself and your business.
  4. Allow your spirit to guide your business. Logic and quantification have their place in any business, but the most successful businesses have more guiding their decisions. Trust your gut when the data runs out.
  5. Be enthusiastic about the unknown. It’s only necessary to see the next step clearly. Everything else might be a bit murky, and that’s okay. Any impressive accomplishment has at least a bit of the unknown.
  6. Meditate or pray on challenges. Getting upset by challenges is similar to a reflex. It’s possible to develop a more effective habit. Meditate on your business challenges and calmly seek a solution.
  7. Show gratitude. To feel gratitude, you must first focus on those things for which you’re thankful. Take a few minutes each day and feel gratitude for the things that bring you joy or satisfaction in your business. At the very least, it will create a more positive state of mind.

Are you currently using your spirituality to your advantage in your business dealings? If not, you’re ignoring a great source of guidance and strength. Give your spirituality the respect it deserves and apply it to your business activities. You’ll have a significant advantage over your competition.

I’d love to hear from you if you are currently utilizing your spirituality in your business as you work towards achieving positive results & goodwill for yourself and for your clients. Please drop me a line and tell me about it at TheBusyGal@gmail.com. Selah.


If you enjoyed this post, I invite you to take a moment and sign up to receive the BusyGal Bi-Weekly Affirmation Inspiration in Your Inbox.

Affirmations are simply statements that are designed to create self-change in the individual using them. They can serve as inspiration, as well as simple reminders. They also can serve to focus you attention onto your goals throughout the day, which, in and of itself, has the potential to promote positive and sustained self-change.

People use affirmations for a variety of purposes. Generally speaking, affirmations are used to reprogram the subconscious mind, to encourage us to believe certain things about ourselves or about the world and our place within it. They are also used to help us create the reality we want—often in terms of making (or attracting) wealth, love, beauty, and happiness.

According to Walter E. Jacobson, M.D., there is value in affirmations of this nature, because our subconscious mind plays a major role in the actualization of our lives and the manifestation of our desires. What we believe about ourselves at a subconscious level, he says, can have a significant impact on the outcome of events.

At the simplest level, when we feel good about ourselves and have a positive attitude, our lives tend to run smoothly. Proponents of the “law of attraction” often refer to this as raising our vibration such that when our vibration is positive, positive things—such as financial abundance, love, and renewed health—are magnetically drawn to us.

You can sign up HERE to receive the BusyGal Bi-Weekly Affirmation Inspiration in Your Inbox.

You Have A Choice!

You know that you have a choice to stay in that dead end job or start your own business, right? If you’re thinking about starting something, do you know what you want to do? Right now, your job is paying at least some of the bills and you’re barely making ends meet. To encourage you to continue thinking about alternative income generating ideas, think about this….

Did you know that most women after the age of 40 will experience some form of ageism in the workplace – be it subtle or overt. In fact now that the Great Recession is essentially over, most of us can get a job — a job with no power, low pay, and absolutely no social prestige! If you’re okay with that don’t read any further!

It’s a known fact that ageism at work begins for women at 40 when your boss no longer considers you for promotion or training! Imagine that! You’ve given 10+ years of your life to a boss, who after you get to a certain age decides that due to your age you are no longer promotable! Does that get you pissed off? It should!

Do you want to know the real reason the job market bounced back? Millions of Americans have simply left the workforce to strike out on their own as small business owners – specifically middle aged people – and leading the charge are women over 40!

Now obviously starting a business is NOT EASY at any time in life, much less when you’re at this age! You also need to KNOW yourself.

To that end, which statement sounds more appealing to you?

“I want the comfortable life. I want or need stability in my life. I do not want to risk my well-being, and I value my free time to be able to relax.”

OR

“I bet on myself and that excites me! I like taking risks because I want the rewards they offer. I love to work, and I want to keep growing. I am very ambitious, and I can handle being in a position of discomfort a while.”

The first statement best describes employment. It is an easy path to follow because you know all the steps, and if not, you can find all the steps. You will encounter comfort if you are doing your job right, and if you don’t age out of the work and get laid off as the work force gets younger than you. You have a set schedule, and you know exactly when you switch your mind from work to family (usually 5PM Mondays to Fridays).

The second statement describes entrepreneurship. To be an entrepreneur you kind of need to embrace the fact that your schedule will be all over the place, and you will be thinking about 100 things at the same time while usually never knowing when the next time to relax will be! Additionally, the work is a grind – but you love it as you’re pursuing your dream because you love that what you are creating is yours! Your life will be unstable and unexpected, but you will love everything about it because your ambition and dreams are too big not to be pursued.

As you can see, these lifestyles are very different.

Entrepreneurs and employees are both necessary in this world, so no matter what path you choose, understand that you are still valuable to the society.

My name is Felicia Lopes and I am the founder of an online business where I coach Women Over 40 to re-establish and re-invent themselves as entrepreneurs through my online classes, small business services and opportunities, as well as events. I can help you!

Bottom line, if you’re looking for a great idea for a business, download my FREE booklet The Top 40 Small Business Ideas for Entrepreneurial Women Over 40 which is jam packed with million dollar ideas for new businesses and links to get you started. https://itiv6yfr.pages.infusionsoft.net

Online Sources of Capital for Women Entrepreneurs

Capital is pivotal for the success of any entrepreneur to launch a sustainable and lucrative business. Traditional routes of access to capital are changing as technological development creates new avenues and the distance between entrepreneur and investor decreases due to an increase in fast and efficient communication.

Women entrepreneurs have notoriously faced hardships in gaining access to capital, from lack of information and resources and local and state government assistance, to facing cultural biases from investors. Without adequate capital, women cannot make their creative ideas a reality, nor can they afford to maintain the businesses that provide jobs for a significant portion of the population.

U.S. Census Bureau data reveals that women own 36 percent of privately-held businesses and contribute $3 trillion to the economy due to job creation—creating 16 percent of jobs in the nation. As more women become their own bosses, they compose a larger share of small businesses, of which 80 percent have no employees other than the owner. In 2013, there were 28.8 million small businesses in the U.S.

Traditional means of gaining access to capital, which typically involved a long and cost-intensive process, are being expanded with online options, which provide smaller loan amounts faster and at lower costs.

Here are some new, innovative tools for women entrepreneurs seeking financing:

Crowdfunding
Crowdfunding is an efficient way to gain capital from many individuals through small donations, and is low risk compared to venture angels and banks. A 2015 Massolution report estimates that $17.2 billion was invested in North America through crowdfunding websites, a number that’s increasing each year. Top crowdfunding platforms include Kickstarter, Indiegogo, GoFundMe, CircleUp, Patreon, Crowdrise, Razoo, AngelList, and many more.

Gender Lens Investment
According to Veris Wealth Partners, investment of this type has risen 41 percent in the past year, up to $910 million. In addition, the number of mandated publicly traded gender lens investment strategies has reached a total of 22, after five years of steady growth. This is an incredible increase from 1993 to 2012, when there were only five strategies for gender lens investing.

Online Lending Tools
An emerging means for access to capital for small businesses in particular are online lending tools. The 2017 Kauffman Foundation report states that many businesses are in need of funds to manage cash flow and to access short-term financing, and the most commonly used tools are loans and lines of credit. Fintech companies like OnDeck and Kabbage are facilitating small businesses’ access to credit in online lending by providing fast online vetting for small business loans, utilizing personal data and credit scores.

Whether they decide to leverage crowdfunding, merchant cash advances or sector-focused angel syndicates like gender lens investment, women entrepreneurs in need of funds for their startup—or capital for their business—have new tools at their disposal.

Commentary by Desiree Patno
Originally post on RISMedia


Desirée Patno is the CEO and president of Women in the Housing and Real Estate Ecosystem (NAWRB) and Desirée Patno Enterprises, Inc. (DPE), as well as chairwoman of NAWRB’s Diversity & Inclusion Leadership Council (NDILC). With 30 years of experience in housing, Patno is a champion for women’s economic growth and independence. In 2017, Entrepreneur.com named her the Highest-Ranking Woman and 4th Overall Top Real Estate Influencer to Follow. For more information, please visit www.nawrb.co

A Second Chance in the Second Chapter of Life

by Felicia M. Lopes
Twitter:  @TheBusyGal
LinkedIn:  https://www.linkedin.com/in/feliciamlopes/

There are times that your life changes suddenly.  At those time I feel like my stomach kisses my backbone and my hands start itching and aching like crazy!  I can still remember my life going into total upheaval mode when I was told unceremoniously by my boss 4 years almost to the day that I’d been hired at my job, “I’m sorry, but you’re fired!”  


A few days ago, those same feelings came rushing back at me like an avalanche as I sat in Starbucks drinking my favorite coffee, scrolling through my iPhone, when Jennifer Lopez’s new film, which is coming out this Holiday Season, came up on my news feed.  It looks hysterically funny (that’s code for I can’t wait to see it!), because as a women, now in hermid-50s, that moment in 2006 when I was 42, utterly changed my life!  I still wince from the financial aftermath — the sting of losing my job — remembering it so clearly as if it were yesterday, because it was the start of a Herculean uphill financial battle that lasted many years!

Check out the trailer below and see if it doesn’t resonate with you:

SECOND ACT Trailer (2018)

Getting back to my story.  Apparently the Executive Board had lost their contract, so, through no fault of my own, I was laid off!  As most people do after a job lay off, you start marketing yourself furiously so that you can get another job — any job to pay the bills, especially if you live in Forest Hills, Queens (NYC) where I lived at the time, and where my rent for my 2 Bedroom apartment was over $2800 a month! 

I’m a “glass is half full kind of gal”, so to tell you the truth, I was actually kind of excited and hopeful about the prospect of finding something new.  As I have a Masters from Columbia University which I’d earned only 7 years previous to that time period in my life, I figured that it would take me no more than 3-6 months to find another position.  

Sister… How wrong I was! 

To this date… I have NEVER been able to get another permanent full-time job with benefits!  I physically have documented that since 2006, I have sent out well over 2500 resumes to employers for positions for which I am absolutely qualified.  I was interviewed several times for high level positions in NYC and even called back for additional follow-up interviews at several companies – a few up to 5 times!  But every single time I was informed a few weeks later, that they’d hired someone else for the job via a letter like this…

Dear Felicia,
Thank you so much for sending us your resume and cover letter.  We enjoyed meeting you, but we regret to inform you that we are moving forward with another qualified candidate… yada, yada, yada, yada, ya ….  

You get the drift!

The ultimate humiliation came when I was told “off the record” by a well meaning head hunter, that my problem was that those hiring  want to hire people younger than me, because I reminded them of … wait for it… their “Mom” as I was now 46!  

Can you just image being told that!?!

It took me a long while, but I finally woke up and realized a truth.

The only way to guarantee income into my household, was to be in business for myself!

So after much prayer, reflection, research and re-education (I call it PrR&R), I bootstrapped my own business and I vowed to make three essential changes to my life. 

Change #1:  Develop A Positive Mental Attitude Reading Regimen

I began by putting myself on a reading regimen to “brainwash” or rather “brain flush” the negative that had permeated and manifested itself into my life up until that point.  I started reading classic positive mental attitude books like Think and Grow Rich, by Napoleon Hill, The Power of Positive Thinking, by Norman Vincent Peal, and Dale Carnegie’s How To Win Friends and Influence People.  I devoured books by successful female writers such as, Arianna Huffington’s Thrive, Fearless and Free, by Wendy Sachs, Answers Unleashed by Olympia LePoint, Womenomics, by Claire Shipman and Katty Kay, and Goddess on the Go by Leora Edut.  Ultimately, I set reading goals for myself so that I can finish at least one book every 2 weeks. 

Change #2:  Hang With and Listen to Successful Business Owners 

Additionally, as I build my business I know that the more I listen to successful people who’ve built fantastic businesses of their own, the better I become at my business.  I listen to podcasts like  The Big Shift, The Marie Forleo Podcast, Oprah’s Super Soul Conversations, and She Did It Her Way because I need the inspiration to keep on keeping on!  Additionally, I schedule into my calendar, local, regional and national meetings and conferences to go to, where I can meet  successful people and associate with them.  This way I can model their success habits into my own business. 

Change #3:  Focus on the Spiritual 

Lastly I started focusing more on the spiritual needs of my life by becoming more grateful and thankful.  I remember when this epiphany occurred.  I was sitting in my basement apartment in Santa Monica.  I had just moved there, I had no money in the bank, and I had no job.  Real inspirational success story there, right?!  What’s crazy is that I woke up and I heard God, speak to my heart and I realized that though I had nothing in the bank, I had a roof over my head, food in my belly (not one day did I go hungry) and clothes on my back – and stylish clothing at that!  Though I had no job lined up, I had hope and good prospects that some how or some way soon, He would provide for me.  I started saying to friends – tongue in cheek, “God is letting me ‘suffer’ in style while living in Santa Monica” – which is one of the most expensive areas of the country to call home! 

As I continue to build my business – now in my hometown of Dallas, Texas (that’s a whole other story for another time!) – I have come to realize that I am not alone as a middle aged female business owner.  According to New York Times writer Kerry Hannon’s 10/3/2017 Article, which is absolutely worth a read, check it out HERE, “in 2016, there were an estimated 11.3 million women-owned businesses in the United States — a 45 percent increase since 2007, according to the 2016 State of Women-Owned Businesses Report from American Express.”  The article goes on to state,…

“Female entrepreneurs, particularly those over age 50, are igniting intergenerational entrepreneurship partnerships and collaborations among women of all ages,” said Elizabeth Isele, founder and chief executive of the Global Institute for Experienced Entrepreneurship. “Intergenerational partnerships between women dispel age-related stereotypes and build strong bonds across age, race and ethnicity in our increasingly diverse workplaces,” Ms. Isele said.”

If you fit into this demographic – being a a women who wants to start your own business and you’re in your 2nd or even 3rd chapter of life being in your 40’s, 50’s, 60’s or even 70’s – take a minute to ask yourself and answer these 3 questions: 

  • When you were a young girl, lying in your backyard looking up at the stars in the sky, did you imaging living the way you are living now? 
  • Is your Income Circle as large as your Dream Circle? 
  • Can you honestly state that you are happy and financially secure with where you are in life at this stage of life? 

I believe that all Women Over 40, 50, 60 or even 70 need a second chance because 9 times out of 10, most of us did not “get it right” in our 20s and 30s and we aren’t necessarily where we dreamed we’d be at this age.

If all your answers are YES to the questions above…  then “Hooray for you!!!!  You got it right in your 20s and 30s!!”  But I bet, 90% of you have answered, NO.  

So please for your sake and for your sanity, consider starting your own business and push hard for your own dreams!  I know I did it, and though it is one of the most difficult things I’ve ever done, it is also the BEST thing I’d ever done because…

My business became my second chance in my second chapter of life and it can also be that for you!

Felicia Lopes trains and empowers Women Over 40 who want to start businesses and become entrepreneurs nationwide through her robust online learning management system which features 3 Curriculum, 8 Core Courses, and over 70 individual classes (or modules).  Join her this coming 12/20/2018 for her webinar — Cultivating the Entrepreneurial Mindset where she will walk you through the minefields and  mental hurdles most Adults Over 40 face when launching a new business.  Register here to attend this information packed webinar.